Pointing out our people
A team of qualitative and quantitative experts
Anthony’s career divides almost equally between working in international advertising and direct marketing agencies (ten years) and the Economist Group (nine years). His formative years in advertising were spent at both CDP/Aspect and DDB Needham working with major international brands. Within the Economist Group, he specialised in market research and product development, managing the research team at the Economist Intelligence Unit for four years. Subsequently he was appointed Research Director for the Economist Group, responsible for creating a deeper understanding and insight into the international high-end audience of top 10% income earners. He founded Stingray Research in March 2002 and is a full member of the Market Research Society.
Tim has 15 years’ senior management experience in customer service delivery. He focused on understanding which service elements were most highly valued by individual client segments, thereby enabling effective, well-targeted re-designs that drove increased revenues. He is an early adopter of pioneering research technology and is highly experienced in developing qualitative content for use in online discussion boards and real-time online focus groups. Excellent outputs have brought valuable insight to several clients at a fraction of the cost usually associated with such projects. Tim became a Stingray Associate in August 2010. He is a full member of the Market Research Society.
Paddy began his career as a features writer for a Tokyo based magazine before returning to the UK to work in TV and Documentary production. After 10 years as a Producer / Director at BSkyB he set up his own production company and media training school. In 2004, he began to concentrate more fully on the research work that had underpinned his early career. Paddy brings a journalistic eye to research projects and specialises as an interviewer. His narrative style takes complex issues and delivers simple, incisive concepts that support decision-making. Paddy has been an Associate of Stingray since 2009.
Incorporating his MSc in Operational Research and an MBA, Alan combines strategy and analytics to help businesses produce actionable insight. He has over 13 years experience being responsible for the analytics delivery for boutique marketing consultancies leading projects for FMCG, Financial, Technology, and Public Sector clients. We use Alan for all our advanced statistical work to help us to segment audiences, prioritise where value lies and model possible scenarios.
Charles’s interest in and understanding of technological applications in publishing have enabled clients to resolve issues and cover gaps in their digital offerings. He is adept at developing and deploying coding frames that have brought clarity and granularity of understanding in complex areas of owner experience in the prestige car market. He is currently working towards his full professional membership of the Market Research Society.